Instagram, YouTube stars are hot properties for Indian brands — Quartz India

[ad_1] Indian companies are finally tapping into a digital goldmine: Social media influencers. “From celebrities to the rising class of micro-influencers—experts in a specific topic with smaller but more highly engaged audiences—influencers are emerging as a critical marketing tool for brands,” according to a new report by Gurugram-based influencer-marketing firm Buzzoka. “Influencers help brands grow awareness…

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Social Media Marketing Leaders Vampped Launches Vampped Digital to Create Apps for Influencers – Press Release

[ad_1] L.A.-based Vampped has a remarkable reputation as Masters of Social Media & Influencer Marketing. Vampped Digital is taking it to the next level developing influencer apps. For a brand to perform optimally and get their message to the right audience, having access to the correct social media influencers is a must. Properly directed and…

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