Ad fraud is a multi-billion dollar a year problem and according to one estimate, by 2025, the digital ad market could be the second largest revenue source for organized crime behind drug trafficking. Ad fraud comes in numerous forms. There’s click fraud, for example, which for years has been a thorn in the side of marketers…
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By Sameer Chhabra It can be almost impossible for foreign citizens to set up bank accounts in certain countries, and for people like freelancers and business owners, that often means having to take meandering steps to send and receive money between countries. England-based financial technology company TransferWise, however, might just have the answer. On Wednesday, the…
DetailsThis weekend’s events in Charlottesville, VA left one person dead, 30 people injured and poured more kerosene onto the fire of national debate around hate groups and free speech. For all the decades of talk about the internet as a great uniter across geographical and ideological divides, it’s just as often used as a tool…
Details60% of marketers have commissioned influencers to make content in 2016. Agencies still rank first as the source of content for marketers, but 17% of B2C marketers now consider influencers one of their top three sources of content, the latest report by Forrester’s Ryan Skinner revealed. Dunkin’ Donuts, for instance, told CBS News that an…
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