ZAFUL held the “See you in Tulum” campaign, giving lucky fans a chance to visit Mexico with 8 ZAFUL influencers

This November, ZAFUL kicked off its Global Influencer Programme and upgraded its whole system of influencer cooperation. Its strategy behind influencer marketing is becoming increasingly multi-dimensional. One of the biggest trends for influencer marketing in 2018 is brands and influencers being more transparent about their partnerships for consumers. According to Lilac Luo, the Branding Director ZAFUL,…

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