A Third of Brands Admit to Not Disclosing Influencer Partnerships – [Talking Influence]

A recent report found that a third of brands admit to not fully disclosing influencer partnerships despite marketers feeling that drastic action to prove transparency is vital. The Influencer Marketing 2020 report carried out by Influencer Intelligence in association with Econsultancy, which is based on opinions of both 1,173 marketers and 500 consumers in the…

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THE THERAPY ROOM: Under the Influence(r)

Social media sites such as Instagram, Facebook, LinkedIn and Twitter have become primary channels for entrepreneurs and corporations to promote their products and services. The loyal digital audiences they engage are turning to social media influencers to better identify specific products and services that align with their tastes and lifestyles. Defining a Social Media Influencer…

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