FTC tells ‘influencers’ to quit trying to hide the fact that they’re shilling for brands

The Federal Trade Commission has put dozens of so-called influencers on notice for failing to adequately document the fact that their Instagram and such like posts are in fact thinly veiled ads for which the posters are being generously compensated. The agency sent out more than 90 letters to “celebrities, athletes, and other influencers” reminding…

Details